About

No. To me, it is so much more than that. It is the celebration of the very subject that is in front of you. Sometimes that is a building, sometimes that is a flower, and sometimes that is people. 

Celebrating people and their stories is what I love most about photography. It truly makes me feel incredibly connected to the world around me and my own perceived meaning of life. We each hold so much within us, and it is an honor any time I have the privilege to capture pieces of people’s lives. 

I’m not the “pose you for every shot” type of photographer. I really feel my art exists in the in-between moments, capturing those things that are harder to find and those moments that really show who you are. Setting you up in a spot then letting you be free and you is what fuels my work and makes things so much fun.

of a photograph.

editing

of a button, or the

clicking

Photography is more than just a

As seen in

Based in Northern Colorado, I like to describe myself as a free soul always in awe of the really cool world around us! On any given day, you can find me trying to keep up with my daughter, laughing way too loud and probably enjoying a really pretty donut. I use love as my compass and seek the good in all…while drinking way too much Sport Tea. As a Colorado native, I’d rather be barefoot dipping my feet in the Poudre river, but when that can’t happen, visiting a concert at Red Rocks usually does the trick. Nature excites me, the city inspires me and I strive to infuse love in all that I do!

know me

Getting to

My daughter is way cooler than me. Like…1,000 times cooler.

I freaking love the Rocky Mountains, and have a big obsession with Longs Peak. No I have not climbed it, but one day I will!

I’m a multi-passionate creative and work full-time as a photographer and videographer outside of Shel Francis! What can I say, I love me some visual storytelling.

Concerts are definitely my love language. I’ve seen my favorite band 11 times. 

I have two labradors, and I love them dearly no matter how much I have to vacuum in a day. 

My spouse and I intentionally got married on Leap Day. Yeah, we are weird. But I love it.

Random Facts About Me

The Shel Francis name was born as a tribute and as a creative persona. At the core of my being are my loved ones who inspire me deeply. My grandfather, Francis, was and still is a pillar of love and inspiration for me. After his passing, I wanted to pay tribute to him and use his name in one of the most passionate areas of my life - photography. Each engagement and area of my life I aim to infuse with so much love in hopes that I can be a pillar for others just as people, such as my grandfather, have been for me. 

the Name

Behind

Behind the Name

Story

The

I vow to show up authentically for my clients, and provide the value that is promised when inviting me to be a part of your journey.
I commit to providing experiences, services and products that are of the utmost quality and are professional.
I value candor and genuineness and look at those characteristics as north stars in my creative process

Wholeness

I lean into connection with empathy and intent to in turn let it guide my work
I infuse kindness and care into my customer service processes 
Being a warm vendor, rather than a cold vendor is how I want to illustrate my business

Heart

I commit to be a forever learner in my own craft to continue to dial in my art. 
I analyze and listen to the client experience I offer, and make adjustments to better serve and celebrate my clients. 

Innovation

I believe in a “human-first” approach to life and welcome all to my art and space, regardless of their identities. 
I commit to bettering my understanding of the range of experiences held by individuals and families with diverse values, beliefs, and sexual orientations, in addition to backgrounds that vary by race, ethnicity, religion, and language. 
I further commit to take that understanding and apply it to my business and art in order to better serve my clients and truly celebrate humanity. 

Inclusion

My Values

Elise Boraski

in any way that she could.

wanted to help

and

bubbly, enthusiastic,

From our very first meeting she was 

with how personable and amazing she is!

blew us away

Shel

Nicole Knuckles

the pleasure of working with.

person I have ever got the pleasure of working with.

photographer/

photographer/person I have ever got 

talented

Kind hearted, vibrant,

Shelby is the most

Shelby is the most

Megan, MEGAN.DANIELLE.IMAGES

to showcase all sides of my personality in the images.

fun

and

play

I was going for while still allowing time for 

the more serious “bold” vibe

perfectly capture

Shel was able to 

Misty Guitierrez

perfect location!

the most

location ideas and of course from her recommendations we found the most

location ideas and of course from her recommendations we found

different

send me 

 She took the time to 

working with her.

working with her. She took the time to send me 

loved

I reached out to Shelby for our first ever family photos. I absolutely

inquire now

with me?

work

Ready to

Based in Northern Colorado, I like to describe myself as a free soul always in awe of the really cool world around us! On any given day, you can find me trying to keep up with my daughter, laughing way too loud and probably enjoying a really pretty donut. I use love as my compass and seek the good in all…while drinking way too much Sport Tea. As a Colorado native, I’d rather be barefoot dipping my feet in the Poudre river, but when that can’t happen, visiting a concert at Red Rocks usually does the trick. Nature excites me, the city inspires me and I strive to infuse love in all that I do!

Shel

Hey, I'm

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Based in Northern Colorado, I like to describe myself as a free soul always in awe of the really cool world around us! Nature excites me, the city inspires me and I strive to infuse love in all that I do!

Shel

Hey, I'm

Navigate